Overview
During the Summer & Fall of 2024, I had the opportunity to intern for ALSAC St. Jude Children's Research Hospital. I collaborated with different teams in the Marketing Department to help create Digital, Print and Environmental Branding material to help advertise for different fundraising campaigns and attract donors. Additionally, I proposed mockup merchandises that can help expand the inventory of St. Jude's online and in-person gift shop. Some of the projects are as follows below.
High Wealth Conference Welcome Loop
An introduction and intermission version of this video was made to play on loop during a high wealth donor conference, educating people about the mission of St. Jude and the organization's medical professionals (it's a video)
Auction Ad Banner
Advertisement banner for an auction in Music Gives, a campaign where musicians partnered with St. Jude for fundraisers
Gift Shop Banner & Email Icon
Seasonal Advertisements for the online St. Jude gift shop with accompanying email icons that's included in the St. Jude newsletter
Social Media Component
Social Media Components to promote an event fundraiser hosted in Hard Rock Hotel
Gift Shop Merchandise
Merch designs for the online St. Jude Gift Shop, with some inspired by art made by patients
Coloring Pages x TUMI
Kids' coloring book pages for Dinners, Golf, and Gala event, a charity golf tournament, that was sponsored by TUMI
